Here it is, it's probably the last time to mow for the year and I realized I haven't:
- Winterized my lawn: Putting down the Scotts Winterizer fertilizer to protect the lawn for the winter and get it ready when it comes back in the spring.
- Aerate: Where the machine goes across you lawn pulling out plugs of dirt that look like a Pug shat all over it.
This is where brands and services should be. Twitter.
If I were Scotts (brand) I would have a DM reminder. The reminder would go out when their customer should fertilize and suggesting which product is best for that time of year. This wouldn't be a stretch for Scotts. They have this info on the back of there bags already. I just never keep the bag or take the time to enter the info in my calendar. [Bing: Money maker alert!]
If I were Scotts (brand) I would have a DM reminder. The reminder would go out when their customer should fertilize and suggesting which product is best for that time of year. This wouldn't be a stretch for Scotts. They have this info on the back of there bags already. I just never keep the bag or take the time to enter the info in my calendar. [Bing: Money maker alert!]
If I were a service. The same advice I gave to Scotts would apply. Telling my customers which products I would use and offer a savings coupon.
Knowledge earns my brand and service loyalty.
You may feel like "If I tell my customers what I am using won't they just go and do it themselves?" No. I contacted you once because I didn't have time, so chances are I will contact you again for the same reason.
Twitter
The above is one example of why Twitter is worth a $1 Billion. Twitter can/should charge Scotts to send out the time sensitive DM's. Making them pay for each blast. Hopefully not making Scotts spammy. Then offering services localized searches to reach Twitter users in there area. Offering the same DM message with savings attached.
Catch me where my attention is. Then I won't have to scrabble to find someone to do this for me.
